What does the continued exodus of Apple Watch apps mean for smartwatches?

Lyft joins a long list of big brands forgoing any app presence on the Apple Watch, a list including Twitter, Google Maps, Amazon, Instagram, and eBay. Lyft has chosen, like many others, to not have a Watch app, but relegate the Watch to surfacing notifications from the app on the phone, missing a great opportunity to transform the value smartwatches can bring to users. And that’s a shame. Designers need to take a fresh look at how a wrist-top haptic and interactive surface can provide value to users.

Healthcare innovation isn’t rocket science, but you still need to work the experience

There are enough challenges in healthcare where a good digitization of a process can increase engagement, improve connections to services and content, and provide a foundation to scale and deliver better care. Innovation doesn’t have to require AI, chatbots, complex analytics, or the latest emerging tech. Here are four companies who took existing paper-based processes and worked hard on a great digital experience to help the customer and patient and deliver an incredible impact on care

Healthcare portals: why is the value of good customer experience hard to articulate financially?

Most healthcare portals are poorly designed. This might be partly because the value of good customer experience is easy to appreciate but we can’t seem to articulate the value financially. Customers are the reason-d’etre of any healthcare organization trying to make people health and happy. Healthcare organizations need to take responsibility and help their customers with access to care by guiding member to cost-effective plans and care, health fluency by providing health information and insights into care transactions, and communication with their health teams.

Don’t forget the voice of the patient when designing systems of engagement

The future of healthcare is high-touch, through properly designed software, data, and devices that allow caregivers in these systems of engagement to provide high-value interactions, with optimal cost and outcomes. User-centric design, understanding the care pathway, and not being fixated on technological wonders are all key to provide something useful to caregivers and patients.

Improving measurement of patient-centricity in clinical trials

I found a very interesting paper (“Preventing Patient Centricity from Becoming a Fad“, Applied Clinical Trials) outlining ideas and recommendations around patient-centricity measurements in clinical trials. Proper integrations of patient centricity measurement and management in clinical trials can improve the quality and vale of clinical trials, and their success rate. The author is Read more…